KFC Africa approached us with a crucial task: to develop a campaign utilizing animated clips for digital and broadcast media. Our goal was to reshape their brand perception, aligning it with the new way of life and addressing safety concerns during the COVID-19 pandemic. Through a compelling series, we highlighted the stringent safety measures implemented by KFC, reassuring customers about the safe handling and delivery of their food during these challenging times. Together, we embarked on a journey to rebuild trust and create a sense of security for KFC lovers everywhere.
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