KFC - Rossa Taste Guarantee

Unlocking the magic of KFC Africa's visual style was no small feat. Balancing the global brand's recognizability with the essence of local aesthetics and culture required a unique approach. Luckily, Africa boasts its own rich identity, filled with beloved iconography and cultural cues. Seamlessly blending familiar African visuals into a narrative, we infused KFC's global look with an unmistakable African flavor. Through light-hearted 2D animated narratives, we brought KFC's 6 Taste Guarantees to life, assuring customers that their satisfaction with every delectable piece of KFC chicken was a top priority.